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A brand evolution: An insider look at repositioning
Repositioning a brand can drive business, increase retention and improve overall audience perception. Despite the somewhat involved process, the upsides of a repositioning process far outweigh the relatively small investments of time and energy.
Boomerangs: Should you rehire a former employee?
Sometimes called “boomerang employees,” rehired workers offer many benefits. If you’re thinking this may be a good option for your company, here are some questions to consider, along with a few tips for integrating boomerang employees back into the office.
Never, never, never, ever disparage your competition
I need not trash my competition to outperform our competition. Over time, all bad firms are pushed out of their closet into the spotlight of their community.
How one company fosters a culture of collaboration
Nine years ago, Andrew Graham purchased Clinic Service and began shifting the culture from the normal command/control model to a new one of collaboration.
How to transform business with geospatial data
Any company that requires parts, products, or people relies on hiccup-free logistics to deliver. Either directly or indirectly, businesses in nearly all fields are investors in logistics powered by geospatial data.
Opportunities are there for the taking. So do it!
Over the years, I have heard every reason imaginable as to why someone decides not to listen, read, attend or be fully present. Opportunities are lost – or gained, every day. You choose.
Leaders: What stops you from crashing?
Just like a cocky pilot who is confident (and wrong) about his spatial orientation, a leader who relies on his or her instincts without back up instrumentation or counsel is doomed to crash.
How a super metal is going to transform the way we get power
Our current power grid, composed of huge metal towers with dangling wires stretched across every continent in the world will be replaced with a thin strand of graphene, buried underground, that works a million times better than anything we have today.
Just got engaged? Here's what you need to know about combining finances
Many couples will talk freely about a range of subjects but shut down when it comes to discussing money. Like any other issue in a relationship, it is important to talk openly and honestly.
How Utivity is expanding its national presence
Denver-based startup Utivity aims to encourage its user base to “Do More,” connecting adventure seekers with teachers – from athletes to instructors to artist – across a wide range of activity. And the company lives by its own creed, as evidenced by its recent growth.
Who wins if my best employee gets deported?
Life and business aren’t a zero-sum game that requires someone else to lose in order for me to win. Doing the “legal” thing may give us a slight edge on our bottom line, but the “right” thing makes us objectively better people and objectively better businesses.
Do you know how to use humor in your B2B pitch?
There are many great reasons to use humor in your pitch or presentation with a prospect. But using humor in your pitch is not without risk, so be smart about exposing your funny side by following these seven tips.
