Recent Articles from Tom Ninness
Right place, right bait—and you’ve got a sale
Selling is a lot like fishing. To be successful, you have to know where to dangle your line and what type of bait your intended “fish” is looking for. A couple of years ago, my son gave me a popular Christmas gift called a “fish finder.” This inexpensive gadget rigged onto your fishing line and came […]
The power of OPM—Other People’s Money: part 2
Editor’s note: this is the second of two parts. Read part 1. Here are some other examples of the OP factor, and how they can help your business: Other People’s Knowledge-OPK The car is giving you problems so you lift up the hood and stare. You touch a few things, squint, check the oil, move […]
A code of the West for sales pros
Western author Zane Grey named a book after it, but no written “Code of the West” ever existed. Still, every Western settler, cowboy and frontiersman followed unwritten rules that centered on hospitality, fair play, loyalty and respect for the land. Failure to abide by this informal code was often more serious than breaking the formal laws of […]