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AI Content and Human-Generated Copy: A Winning Combination for Social Media Marketing
The rise of AI content has some people fearing for their jobs. Programs like ChatGPT can produce reams of written prose in the blink of an eye. That’s why using AI for social media marketing can give you the boost you’ve been looking for. But, there are still limitations. In reality, AI content tools can […]
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Creative Gift Ideas for Clients and Employees: How to Make This Holiday Season Special
Colorful Aspen trees, football on TV, and pumpkin spice in the air… fall is here! The welcoming of fall means that the holiday season is just around the corner, and it is time to start thinking about the unique and thoughtful ways you will celebrate your clients and employees alike. Holiday gift-giving is an important [&hellip[...]
How to Use LinkedIn As a CEO: Turning ‘Connections’ into ‘Profits’
After seeing my content on LinkedIn, a friend whom I hadn’t spoken to in 20 years connected me with a lead who trusted his recommendation and became a high-value client. Had I not made that post on LinkedIn, my company would have lost out on a $50,000 business opportunity. CEOs and other C-suite leaders are […]
CRM-Metaverse Integration: What You Need to Know for 2024
As we enter 2024, the digital world is profoundly transforming. Customer Relationship Management (CRM) systems and thе metaverse arе kеy playеrs in this evolution. You may have heard these tеrms individually, but their convеrgеncе is important in reshaping how businesses operate and interact with customers. Let’s [...]
The Best Loyalty Program Promotion is Your Social Media — Here’s Why
In a 2022 study, 70% of Americans considered loyalty programs a top factor in loyalty toward their favorite brands. Loyalty programs improve customer retention, the lifetime value of a customer, customer satisfaction and brand reputation. However, simply having a loyalty rewards program isn’t enough. You need to promote it reg[...]
Mastering Leadership in Times of Economic Uncertainty: 3 Strategies for Success
When it comes to stressful life events, economic uncertainty can be right up there with grief, divorce and purchasing property. Poor leadership can have a catastrophic impact on a team and the organization altogether. This is especially so when the economy is fluctuating. That’s why powerful leadership strategies are so im[...]
Succeeding in IT: Landing a Hot Job vs. Building a Long Career
Recent attention-grabbing headlines about layoffs among tech giants, like Google and Microsoft, can paint a dismal picture of the tech jobs landscape, but it doesn’t look so bleak for nimble IT professionals with diverse skillsets. According to WGU Labs research, Colorado employers posted more than 14,000 openings for IT job[...]
Mastering Success in Finance: 4 Essential Marketing Tips for Financial Businesses
Customer and consumer behavior is constantly evolving. While this is a good thing in terms of customer demand and engagement as people seek out new businesses and products, it can be challenging to know how to attract or maintain customers. When combining the now ever-present, globally based marketplace, it can become a stressfu[...]
Chat GPT isn’t Always the Answer: 4 Reasons for Human-Generated Copy is Still Essential
There is a lot of trashy writing out in the world. For reference, please consider —well, almost anything online. There are many reasons why it’s so easy to find dreadful content. The main reason is that we now live in an age where gatekeepers are largely absent from the publishing process. Sure, if Joe Schmoe […]
Unlocking the Power of Conversational AI: 6 Game-Changing Applications for Your Business
It’s no secret that we’re living through a period of extraordinary digital transformation. Foremost among the new technologies that have captured global interest? Conversational AI. The attention is definitely warranted. Conversational AI is versatile and powerful — and it’s already drastically changing how we work. [...]
Winning the Lottery of Life: Redefining Wealth and Happiness With Financial Planning
We all dream of winning the lottery, but what happens if you really do? A retired trauma nurse living in Colorado won close to $4 million and did …. practically nothing. He was content with his life. Most of us will not win an actual lottery, but many more of us do win the lottery […]
Top Company 2023: Health Care
Now in its 36th year, ColoradoBiz magazine’s Top Company Awards program recognizes businesses and organizations based in Colorado or with a significant presence in the state that are leading the way in their fields, as demonstrated by financial performance, notable company achievements and community engagement. To be considere[...]
